Proximity Marketing

It's no longer about disruption or mind boggeling impressions. It's about conversion and actual sales. Be it a local coffee shop, restaurant, large areana, or festival grounds, cnnctd is the perfect choice.

OUR METHODOLOGY

The ability for value added marketing on large scale networks to small individual locations that directly lead to increased sales, and can create new revenue streams by maximizing the "FREE" WiFi that your customer base has already come to expect is both our solution, as well as our passion.

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ON SITE PROXIMITY

More than disruption, more than shares and likes, but being a value add by leveraging your network for those at your location. Give them a reason to stay a little longer, and spend a little bit more.

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SECURITY SAFE TRAFFIC

Providing a secure network that is separate and apart from your POS network is essential for keeping your transactions safe, while providing an amenity for your customers. Our solutions can provide this, and so much more.

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RETARGETING SOCIAL

It's not just about reaching the customers while they're on your network. With cnnctd, you have an ability to effectively use social media retargeting to bring them back. And the analytics to understand why they came in the first place.

OKC Bricktown Ballpark
Buffalo Wild WIngs

INDIVIDUAL LOCATIONS

We have solutions that fit locations such as coffee shops, restaurants, nightclubs, to gyms. Even gymnastic centers, cheer training, swim lesson locations, to small retail locations can benefit.

CORPORATE & FRANCHISE

We have tailored solutions that benefit corporate, and or individual franchised locations for internal WiFi marketing and social retargeting.

FESTIVALS & EVENTS

Utilize our solutions to provide marketing to, information for, or gain better insights on your event attendees, as well as an ability for post event follow-up.

STADIUMS & ARENAS

Local smaller high school fields, to AAA ballclub stadiums, or even massive arenas. Our solutions can scale to any level that is needed.

PUBLIC NETWORKS

So you've got a large scale public WiFi network. Now what? Our "Marketplace" is the revenue generating solution you've been needing all this time.

MUNICIPAL

Local soccer, baseball, football fields, to tennis courts, and ice rinks. Apply our solutoins, and generate revenue that is needed to maintain and grow them.

The New World

With everone's attention span being shorter and shorter, due to more and more options for distraction, how do you cut through the white noise? Your "FREE WiFi," is providing a value add, and IT IS being consumed! If it's TRULY FREE, as in not asking them to pay, for an email, or their social login, you WILL get connects to your network more often. This is the rub, and how you can leverage it is how you will be able to reach them, both while at your location, and through post visit digital options we can prodive.

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BUFFALO WILD WINGS

FRANCHISE LOCATION(S)

Buffalo Wild Wings franchise(s) is the flagship client for cnnctd currently. Serving nineteen locations located in both Oklahoma and Arkansas. First, cnnctd provides a secure traffic flow for the locations through our data center housed equipment, running on a separate line per location for complete separation for Point of Sale transactional traffic.

Secondarily, cnnctd prvides a custom Connect Page experience that meets with Buffalo Wild Wings corporate marketing requirements, while giving ease of use for the client to update gloabally, or by locations individually.

Buffalo Wild Wings is an American casual dining restaurant and sports bar franchise in the United States, Canada, Mexico, the Philippines, the United Arab Emirates, Saudi Arabia, Oman, and India which specializes in Buffalo wings and sauces.

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CUSTOM CONNECT PAGE

CUSTOM DESIGNED CONNECT AND LANDING PAGES

Buffalo Wild WIngs required a custom conenct page that integrated their design, corporate colors and ability to have multiple adverts rotate on the connect page. They also utilize the interstatial advertising capabilities and social media retargeting pixel firing.

The franchise ownership requested that connect/click through go to corporate website. This can be substituted with a custom or templated landing page that allows for additional marketing reach.

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CONNECT PAGE

FIRST TOUCH (PRE-AUTH) MARKETING

The first touch for any public or commerical wifi is the "Connect Page" (pre-auth) that is brought up when someone tries to tie their mobile device or laptop to an open network. This gives the opportunity that cnnctd leverages for you, to begin marketing to the user immediately.

This first touch opportunity gives a value add for the user, and also space to make known sales, specials, etc., within a location for customers to be made aware of. The "Connect Page" can be customized specific for a client, or modified (logo, content, advert slides, etc.) via the cnnctd admin when you are a cnnctd client.

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LANDING PAGE

SECOND TOUCH (POST-AUTH) MARKETING

Second touch marketing comes in the form of a post-auth "Landing Page" that gives a push towards user engagement. This is asimilar to most social media tools, that will an increase in analytical optics.

Be it a customized landing page solution or use of our templated version, cnnctd has an ability to push interest further within the authorization process, by follow-through via interstatial adverts, retargeting campaigns, and other options available within our admin toolset.

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LANDING PAGE (POSTS)

SECOND TOUCH (POST-AUTH) MARKETING ENGAGEMENT

Within the cnnctd templated landing page, posts are created similar to social media (Instagram, Twitter) to generate better ad engagement. The user has an ability to like, share and comment on an ad post. This gives the advertiser a better view of their product, or service, from the consumers perspective.

This also allows for the cnnctd "Marketplace" to come into play. If a network (managed by the cnnctd admin) is opened to the Marketplace, customers can register with the network, purchase an ad campaign, create the content, hashtags and upload the image, to be placed on that network. Any OPEN network is available to customers, givng unlimited reach for large scale advertisers, or agencies.

SMALL SCALE

One of the many versions cnnctd offers for smaller business that can benefit from a more secure WiFi that adds value through internal marketing and retargeting campaigns.

  • Tailored Designs
  • Interstatial Adverts
  • Social Retargeting
  • Network Controls
  • Analytics
  • and more...

LARGE SCALE

From arenas, stadiums, to external public networks, cnnctd can provide ease of use in managing and opening your network up to our "Marketplace" for monitization.

  • Tailored Designs
  • Interstatial Adverts
  • Social Retargeting
  • Network Controls
  • Network Analytics
  • Marketing Analytics
  • and more...

MOBILE & EVENTS

Be it a small concert venue, to large outdoor festivals, cnnctd offers a multitude of abilities for your event based WiFi marketing needs.

  • Event Options
  • Reginal Retargeting
  • Controlled Experience
  • Secure Network
  • Rapid Deployment options
  • Analytics
  • and more...

WiFi Stats

People now routinely expect WiFi to be freely available in public buildings – hotels, restaurants and retailers, for example – as well as on transport networks; the London Underground’s deployment offers just one example. Smart street initiatives, which are beginning to introduce superfast Wave 2 WiFi in public spaces, may even begin to undermine the need for cellular network connectivity, with high-quality WiFi connections available everywhere.

Boost & Co, WiFi Trends 2017 Study

Nearly 80% of respondents believe they will deploy Next Gen WiFi by 2020, driven by the need to improve quality of experience (QoE), reduce churn, and provide seamless access between WiFi networks, and between WiFi and licensed networks.

Wireless Broadband Alliance, Annual Industry Report

If customers aren’t prepared to pay for public WiFi services – and the evidence suggests they expect these to be free of charge – how do providers make money from them? The biggest opportunity lies in the data these networks can collect, with analytics technologies offering businesses actionable insights into their customers’ courtesy of their interactions with free WiFi.

Boost & Co, WiFi Trends 2017 Study

In 2016, mobile technologies and services generated 4.4% of GDP globally, equivalent to around $3.3 trillion of economic value. This is forecast to increase to more than $4.2 trillion (4.9% of GDP) by 2020.

Wireless Broadband Alliance, The Mobile Economy 2017

CNNCTD, LLC

101 PARK AVE
SUITE 250
OKLAHOMA CITY, OK 73102


contact@cnnctd.co

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